Square Review

Overview

Square is an industry leading digital point of sale (POS) system that has an intuitive, simple-to-use interface and can help business owners reach new levels of efficiency and customer outreach. POS systems are “smart registers” that use advanced digital features and utilize extensive data to help companies keep track of their bottom line and keep things running smoothly.

With Square simplicity is key. The platform is a contactless and Chip &PIN reader that connects via bluetooth. The Chip Card Reader can sync with a Square register and all systems are automatically updated simultaneously.

Users can also take advantage of a long list of features that can help improve their inventory tracking, sales and manpower expenses, and manage customer outreach, and that’s just the beginning.

Ideal For

  • Small and mid-size retail and food service businesses

  • Independent contractors who need a platform they can take with them to charge transactions anywhere off a mobile device

  • Users who desire an easy to set up and use POS system

 

 

Pros

  • Easy to use bluetooth connection

  • Set up is simple and quic

  • Laden with features

Cons

  • Customer support is lacking (no live chat, response time is badly-rated)

  • Not an ideal system for larger, enterprise level businesses.

What’s on Offer

  • Flat pricing fees based on transactions – no monthly rates

  • Very lengthy list of integrations

  • Can be accessed on a mobile device from any location

  • Inventory tracking

  • Payment processing

  • Customer database tracks data for large number of individual customers to help guide sales

  • Digital receipts can be sent by email or text message

Why Go With Square?

Square has built itself around an easy to use interface that any novice should be able to set up and navigate on their own and can be plugged into mobile devices and taken anywhere. Square crunches large amounts of data, giving you an overview of your business down to month, week, and hour. The software also gives you access to extensive data on individual employees, to help you better target where your strengths and weaknesses are.

In addition, it can integrate with dozens of eCommerce and accounting apps that can help increase a business’ efficiency.

Another big draw is the price. There is no monthly fee for Square, rather, it charges you per transaction. If you run a large company with massive monthly sales this can be a real bite, but for a small business, it can be cheaper than paying the monthly fees of other POS providers.

Who Uses Square

Due to its easy-to-use interface and extensive features and integrations, it’s a favorite of users who are running high-pressure, fast-spaced businesses like restaurants and brewpubs, and who don’t have time to get stuck in the weeds figuring out a complicated POS system or an analog cash register that can’t help out where needed.

The system is also highly popular with independent contractors who don’t have an office, such as landscapers and plumbers. Square provides them with a portable, all-in-one digital register that they can take with them anywhere, ensuring that they have backup wherever their business takes them.

For the back office, Square includes features that can help even a small business get on top of its inventory and expenses without hiring outside assistance.

Ease of Use

  • Doesn’t require users to buy or use a tablet

  • Does not require the purchase of additional hardware besides the card reader

  • Register and dashboard are synced – changes made to one are automatically updated on the other simultaneously

  • You will need a tablet to connect to a cash drawer but receipt printing works for phones and tablets

  • Can accept Apple Pay and Android Pay

  • Ease of use is one of the hallmarks of Square. Users can open an account within minutes without any sort of extensive tutorial process

With extensive features and integrations, users can easily load their platform up with all the tools they need to make things that much easier.

 
 

What’s Unique About Square?

  1. Easy, no headaches: What makes Square special and a big part of what the company focuses on is ease of use. Everything is geared towards users who need a no-brainer platform to run a small or mid-size business where speed and simplification are key. The site combines the ease of use with an extensive list of features and integrations that can match up with anyone in the industry

  2. Pay as you charge: Square has simplified the payment process through their system of charging users just based on what they charge. This eliminates monthly charges and is another way that the company keeps things simple and straightforward.

Customer Support

Square has a very extensive, searchable online knowledge base that should be able to answer most questions. You can also make use of a users-only forum to answer queries.

If you’re still stuck, you can email the company or call their service line during regular office hours.

It should be noted that Square doesn’t have a live chat customer service option and the company has received poor reviews for their response time to customer emails. However, there is a dedicated UK support line open 9am-5pm Monday to Friday: 0800 098 8008.

Pricing (Software and Hardware)

- £39 + VAT for reader

- 1.75% for chip and PIN, contactless or mobile wallet payments

- 2.5% for keyed-in and online payments

Square doesn’t charge any monthly fee, rather, the company receives 1.75% of any transaction using chip and PIN or contactless payments and 2.5% for keyed-in, online or invoice payments. There is also a £39 charge for the plug-in card reader.

Contract Terms

After registering with Square you agree to not allow your account to be used by an outside user and consent to the company’s E-sign, allowing them to send you electronic communications in a number of methods.

You are not allowed to reverse engineer or customize the Square software or hardware beyond what is expressed on the company website. You must agree to not use the system in a way that harms anyone or violates the law.

By signing up with Square you give the company the consent to use, reproduce, and publish your content through their system and promote their services through it.

When it comes to Security, Square says the company has put a number of measures into place to protect user information from loss or unauthorized access but Square provides no guarantee that the security measures will not or cannot be breached. You provide your details at your own risk and are responsible for safeguarding your password and restricting access to your devices where Square is used.

Bottom Line

Square offers one of the best POS solutions for small and mid-size businesses looking to kick their operations up a notch and boost efficiency, expense management, customer outreach, and more. It’s a great way to implement a system that puts customer and store data to use for the business in ways that would be much more difficult to do on your own.

Square's platform has a long list of features and integrations that can answer just about any business management need and make them one of the best options in the industry.

About Square

Square is part of Square, Inc., based out of San Francisco, California.

The company was founded in 2009 by Jack Dorsey, the CEO and co-founder of Twitter, along with entrepreneur Jim McKelvey. It offers a number of products that handle business transactions and financial management, not limited to just the Square POS platform. The company has a wide range of business services, including financing and person-to-person payments services in addition to POS products.

Physical Address

250 Tottenham Court Road

London, W1T 7QZ

 
 

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